Permaculture has been popularized in different forms of traditional media such as books and magazines. Examples include Mollison and Holmgren’s groundbreaking “Permaculture One: A Perennial Agriculture for Human Settlements” (1981), Mollison’s “Permaculture: A Designer’s Manual” (1988), Holmgren’s “Permaculture: Principles and Pathways Beyond Sustainability” (2002), and “Permaculture Magazine,” a quarterly magazine published by Permanent Publications in the United Kingdom. Other popular titles include “Gaia’s Garden: A Guide to Home-Scale Permaculture” by Toby Hemenway (2001); and “Earth User’s Guide to Permaculture” by Rosemary Morrow (1994).
According to a bibliometric review of permaculture literature from 1978 to 2013 by Ferguson and Lovell in the publication, “Permaculture for Agroecology: Design, Movement, and Worldview. A Review” (2013), journal articles make up the majority of publications (50) followed by graduate thesis (46) and books (41). It is worth noting though that majority of literature were not written by scientists, although results show that the share of scholarly work and t-reviewed articles have grown over time from 33% (1978-1982) to 71% (2008-2013). It was only in the early 2010s when permaculture designers started uploading content on new media platforms, such as YouTube, making it more accessible to the masses through computers and mobile devices. Examples of YouTube channels are “Discover Permaculture with Geoff Lawton” (August 24, 2015) and the “Oregon State University E-campus” (first permaculture-related content was uploaded on September 19, 2016). The UMASS permaculture documentary video that was uploaded in 2014 now has 166,000 views. Together with the creation of Facebook groups (2010) and the founding of Instagram (2010) and Pinterest (2010), interest in permaculture suddenly grew. There are currently 632,921 Instagram posts using the hashtag #permaculture, while Pinterest has almost a thousand permaculture designs ‘pinned’ on boards as of this writing.
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